Technology is transforming the way we operate and execute our businesses. Contrary to popular belief, technology is not really replacing humans but it enhances our roles. Repetitive and large scale jobs don’t need continuous human intervention. These jobs are done significantly faster and with higher efficiency by deploying the right technology. While we tend to reduce the overhead costs of maintaining a large task force, you can now utilize human capital for relatively high-end, comparatively skilled jobs that require intellectual processing, decision making, etc. Automation is the process of replacing repetitive manual effort with intelligent machine capabilities.
The Recent Areas of Automation
Implement technology systems to the following for better outcomes:
A structured and repetitive job role that also calls for manual labor and is prone to human error. Additionally, the daily processing of the data and the creation of reports is a laborious task. Inventory, order, dispatch and data management are simple but repetitive tasks easily automated for faster processing, higher accuracy, and reduced costs.
Social media has been a major platform to reach out to the target customers, market products, generate leads as well as receive feedback and useful demographic information. But the vast choice of social platforms that are emerging all around makes it difficult to collect, track and analyze the data effectively. A dashboard and other automated tools that can collect and analyze data like the sentiment analysis tools, can help humans monitor the information and trends to be able to make quick business decisions and sales projections.
Customer Relationship Management is a field that has a mix of various categories of customers with different requirements and varying attention. Human errors can impact your company financially as well as put your reputation at stake. An interactive communication system that can segregate customers and set up an effective communication system can save not only the time and human effort but also simulate prompt replies to the customers thereby increasing customer engagement.
An easily automated job is data handling. With the right blend of technology, it will help free up valuable human resources for a more effective role. Time-saving machines are able to provide data analysis. From collating numerous survey data from existing customers to automating surveys consolidated from social media platform or analysis of useful information gathered from competitors’ websites or other sources, machines could revolutionize how businesses operate.
Predictive decision making through data mining and analysis of the right data to provide interactive dashboards and other decision-making tools can help business managers in projecting upcoming sales prospects.
Human Resource: Achieve Higher Productivity
The following is a list of actions you can use for technology to increase productivity:
Everywhere and Anywhere:
It is important that executives can access information from anywhere, even outside the office. Systems like VPNs (Virtual Private Networks) among others, help you access and use information secured within the business network.
Unattended calls, missed calls and glitches in the answering machines impact customer relationships. These delays result in missed opportunities. Automated networked voice and data solutions can help you manage incoming calls and leads for efficiency.
Since travel times are usually unproductive, using technology to bridge geographic gaps instead of traveling extensively is advisable. Video calls, online conferencing can be a great way for you to cut down on travel time and charges too.
Less Overhead Costs:
The cost associated with hiring new employees, training them, managing attrition rates and facilities are huge. Automation helps you reduce costs associated with large-scale trainings and dependencies on an uncertain human task force.
Automation is definitely not a threat to human jobs and careers. Technology won’t evolve and function effectively unless programmed and supervised by humans. The business powerhouse will always be the human brain. However, automated machines can achieve more efficient results.